Campaign analysis
When a campaign wraps, Gradia tells you what actually worked: performance in numbers —reach, engagement and interactions— and a qualitative read of your audience's reaction. You get actionable takeaways on what they loved and what to improve, so your next campaign performs better.
Connect the campaign
Add the posts and the period to analyze.
Gradia processes the data
Performance in numbers and qualitative reaction with AI.
Get conclusions
What worked, what didn't and what to improve next time.
What you can do with Campaign analysis
Performance in numbers
Reach, engagement, interactions and evolution over time. Every campaign KPI, in one place.
Qualitative AI analysis
What your audience loved, what pushed them away and why. The voice of your audience, summarized.
Actionable learnings
We surface concrete opportunities for your next campaign, based on data, not gut feeling.
- Reach, engagement and interaction KPIs
- Campaign evolution over time
- Qualitative analysis of audience reaction
- Detection of top-performing posts
- Themes that resonated most
- Comparison across campaigns
What you take away
- Full performance report
- AI learnings summary
- Ranking of best pieces
Ready to listento your audience?
Book a demo and we'll show you Gradia with your own data.